``Karuizawa Hoshino Area celebrates its 110th anniversary''

Founded in the Taisho era, it has changed with the times,
We have been constantly innovating.
In this place where 110 years of history is alive,
We will continue to coexist with nature.

History

The beginning of Hoshino area

The first generation of the Hoshino family, Kasuke, made a fortune in the silk-reeling industry, and the second generation, Kuniji Hoshino, acquired the current Hoshino land. If there was a hot spring in Karuizawa, we thought that it would be the only place that could compete with any other place, both as a hot spring resort and as a summer resort, so we started digging for a hot spring.

0years

Hoshino Onsen Ryokan opens

For those who come to Hoshino Onsen for hot spring treatments, we have opened a hot spring inn with 15 Japanese-style rooms and a hall.

3years

Started private power generation using a wooden water wheel

7years

Artistic freedom education seminar

The lectures include Hakushu Kitahara, Toson Shimazaki, Kanae Yamamoto, and other leading cultural figures of the time, and the event attracts over 100 applicants from all over the country. The lumber shed that was the venue was later named ``Hoshino Yugakudo'' by Kanzo Uchimura.

12years

secret of success

Kanzo Uchimura's ``Secret of Success'' was passed down to Yoshimasa Hoshino III when he was young. This book has been passed down as the family constitution of Hoshino Onsen, and is still carefully stored in the exhibition room of the stone church Uchimura Kanzo Memorial Hall.

15years

Completion of hydroelectric power plant

Yoshimasa Hoshino introduced a full-scale turbine and created Japan's first private small hydroelectric power plant. This power plant is still in this location and continues to operate, with generators being replaced.

flourishing of culture

Starting from Hoshino Onsen, literary figures of the time gathered and pioneered a cultural epoch. Yoshimasa Hoshino loved the nature and wild birds of Karuizawa and conveyed the beauty of this place to people both inside and outside the country.Akira Hoshino (fourth generation) started a bridal business as a church representing Karuizawa.

37years

Completion of Hoshino Link

``Hoshino Rink'' was completed at the same location as the current Keraike Ice Rink.

43years

Japan Contemporary Music Festival

The first Japanese Contemporary Music Festival was held at a hall in Hoshino Onsen, with around 400 young composers and music lovers from all over the country gathering.

48years

Messiaen's visit

French composer Olivier Messiaen, who was visiting Japan, visited Hoshino. The photo shows Messiaen listening to the songs of wild birds and immediately converting them into musical scores.

51years

Completion of Hoshino Yugakudo (currently Karuizawa Kogen Church)

Hoshino Yugakudo, which has its roots in the Art Freedom Education Seminar, was completed in its current location.

60years

National Karuizawa Wild Bird Forest

It was designated as a national wild bird forest by the Environment Agency (currently the Ministry of the Environment). Godo Nakanishi, the founder of the Wild Bird Society of Japan, called Karuizawa one of Japan's three greatest wild bird habitats, and Yoshimasa Hoshino's efforts to protect wild birds are credited with this.

60years

Start a bridal business

Akira Hoshino (fourth generation) renamed "Hoshino Yugakudo" to "Karuizawa Kogen Church" and started a bridal business.
At that time, Shinto-style weddings were the mainstream in Japan, but they were among the first to adopt Western church-style weddings.

74years

Stone Church

It was designed by organic architect Kendrick Kellogg and was built as a memento to convey the "churchless ideology" advocated by Kanzo Uchimura.

Transformation of resort destinations

Yoshiji Hoshino (fifth generation) was appointed president of Hoshino Resorts. Based on the ``Tani Plan,'' which was created from the idea of ​​``what if Japan were to modernize while valuing its uniqueness,'' the dilapidated Hoshino Onsen Ryokan was renovated and development within the area was promoted. went.

78years

Establishment of wild bird research laboratory (currently Picchio)

Established a wild bird research laboratory to achieve both conservation of the natural environment and tourism. "Wild Bird Forest Nature Watching" has started in Karuizawa Wild Bird Forest.

81years

Karuizawa Hotel Breston Court opens

Hotel New Hoshino, which opened in 1964 as the new building of Hoshino Onsen, has been completely renovated and opened as Hotel Breston Court, which means a garden filled with bliss.

83years

Founding of Yahoo Brewing

Their signature product, Yona Yona Ale, was created in 1997 with the founding of Yo-Ho Brewing.

88years

Hoshino Onsen Tombo no Yu/Village Restaurant opens

91years

HOSHINOYA Karuizawa opens

We rebuilt Hoshino Onsen Ryokan and opened ``Hoshinoya Karuizawa'' with the aim of creating a new accommodation facility that can be used around the world while preserving the uniqueness that has been cultivated over many years in Karuizawa.

95years

Harunire Terrace Open

We left behind 100 wild elms and opened a complex that coexists with nature.

102years

Keraike skating rink opens

105years

BEB5 Karuizawa opens

BEB5 Karuizawa opened with the concept of a hotel where you can relax and spend time with friends. With the ease of going to a cafe, a hotel has been created where people can gather together and relax in a relaxed manner.

110years